Case Study | December 2025

🍷 Wine & Weather

Do Rising Temperatures Drive Summer Wine Sales?

A comprehensive statistical investigation testing the global warming hypothesis on 178 months of Norwegian alcohol sales data using Power BI MCP and Statistics MCP.

βš–οΈ Statistical Verdict
Weakly Supported
The hypothesis finds weak statistical support. While summer correlations are significant, effect sizes are negligible and confounding factors dominate.
178
Months Analyzed
r = 0.52
Summer Correlation
p = 0.047
Significance Level
d = 0.08
Effect Size (Cohen's d)

Claim: Rising temperatures due to global warming are pushing increased sales of White wine (Hvitvin), RosΓ© wine (RosΓ©vin), and Sparkling wine (Musserende Vin) in Norway.

This investigation combines live Power BI semantic model data with rigorous statistical testing to evaluate this hypothesis through multiple analytical approaches.

Data Source: Vinmonopolet sales data from the SalesVP Power BI Semantic Model, combined with Norwegian meteorological temperature anomaly data (January 2011 – October 2025).

Power BI Connection

Connected to SalesVP Power BI semantic model. Extracted monthly wine sales for White, RosΓ©, and Sparkling categories.

Data Integration

Merged with Norwegian meteorological data including monthly temperature averages and standardized anomaly scores (Οƒ from historical mean).

Correlation Analysis

Pearson and Spearman correlations between temperature anomalies and wine sales. Summer seasonal analysis (May-August).

Hypothesis Testing

Welch's t-tests comparing warm vs cold anomaly months. Cohen's d effect size calculations.

Regression Modeling

Multiple regression controlling for time trend, seasonality, and temperature anomaly. RΒ² and coefficient significance.

Quarto Documentation

Generated publication-ready statistical report with dynamic Python visualizations and inline computed statistics.

Comprehensive statistical testing using MCP Statistics tools:

Analysis Method Result Conclusion
Overall Correlation Pearson r r = 0.18, p = 0.018 βœ… Significant (weak)
Rank Correlation Spearman ρ ρ = 0.16, p = 0.032 βœ… Significant (weak)
Summer Correlation Pearson r r = 0.52, p = 0.047 βœ… Significant (moderate)
Summer Temp Trend Linear Regression Ξ² = +0.034 SD/year, RΒ² = 28.5% βœ… Warming trend
Warm vs Cold Months Welch's t-test t = 1.42, p = 0.158 ❌ Not significant
Effect Size Cohen's d d = 0.08 ⚠️ Negligible effect

βœ… Supporting Evidence

  • Moderate summer correlation (r = 0.52, p = 0.047) between annual temperature anomalies and wine sales
  • Clear warming trend in summer temperatures (+0.034 SD/year, p = 0.041)
  • Weak but significant overall correlation (r = 0.18, p = 0.018)
  • Both Pearson and Spearman confirm positive relationship

⚠️ Limiting Factors

  • No significant warm vs cold difference (t = 1.42, p = 0.158)
  • Very small effect size (Cohen's d = 0.08, negligible)
  • COVID-19 (2020-2021) creates major outliers
  • Time/market trend dominates temperature effect
  • Correlation β‰  causation
Key Insight: When controlling for time trend in multiple regression, the temperature anomaly effect becomes marginally significant. Market growth and seasonality explain most of the variance in wine sales.

πŸ€– GitHub Copilot

Claude orchestrating the analysis workflow

πŸ“Š Power BI MCP Server

Connect to Vinmonopolet semantic model via DAX

πŸ“ˆ MCP Statistics

Correlation, t-tests, regression, effect sizes

🐍 Python + Matplotlib

Dynamic visualizations with publication styling

πŸ“„ Quarto

Reproducible document with inline statistics

🌑️ Met.no Data

Norwegian meteorological temperature records

Rigorous Hypothesis Testing

Multiple statistical methods applied to evaluate a real-world business hypothesis with proper effect size consideration.

Power BI + Statistics Integration

Seamless workflow from live semantic model data to comprehensive statistical analysis in a single session.

Honest Conclusions

Statistical significance without practical significance. Effect sizes matter as much as p-values.

A complete statistical investigation with dynamic visualizations and reproducible analysis:

  • βœ… 8 publication-quality visualizations
  • βœ… 6 statistical tests with effect sizes
  • βœ… Multiple regression with 3 predictors
  • βœ… COVID-19 confounding analysis
  • βœ… Dynamically computed inline statistics

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